Dodo Loves Marketing

Step 2: Follow up the initial contact

Within a couple of days, once the prospect has had an opportunity to see the video, telephone her. Don’t leave it too long. You want to catch her while she is still keen to find out more about network marketing. If she is interested, set up an appointment immediately to discuss the opportunity further. You’ll need about an hour.

Exactly where you hold this meeting is a matter of choice. It could be at the prospect’s home or at your home office, or you could invite the prospect to a presentation meeting where she will meet a group of enthusiastic networkers. Circumstance will dictate which is the best option. ..more

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Step 1: The introductory meeting

Make the appointment and arrive on time; not early and not late. Try to meet both husband and wife if you meet with a married couple. Throughout the meeting talk in a relaxed and conversational way. If the meeting is in the prospect’s home, make some opening pleasantries. You might comment about an attractive painting on the wall or the lovely roses in the garden, anything to break the ice.

But this is a business meeting, so don’t labour the social side. Start your presentation properly by saying that:

• you have joined a company and you are excited about it, and that the business offers a significant moneymaking opportunity
• your organisation is a growing one and there is room for everyone to make money
• you are going to present an idea for her consideration but that there will be no pressure on her to make a decision. If she decides not to participate, you will not bug her. ..more
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How to start a conversation about networking

If you listen carefully to what people say, you can steer just about any conversation around to network marketing. These opportunities will come up continuously. Suppose you are at a social function. You meet someone new. During the conversation you might say in a relaxed and conversational way: ‘Education? Well, you know, John, I was looking at an article in Time the other day on the rising cost of education. Horrific! Luckily I heard of a great way to make money and results look promising.’ (The factual approach.)

‘Susan, you said to me a moment ago that you’d love to travel overseas every year. If I could tell you of a way to make this kind of money, would you be interested?’ (The question approach.)

‘Phil Turner? Of course, I know him. As a matter of fact he was very interested in a money-making idea I came across. It’s called network marketing.’ (The personal-reference approach.) ..more

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